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Direct Response Software Designed for Profits

Brookline offers the Direct Response industry a rich suite of integrated applications. These applications enable a DR company to easily expand its product or client base. In addition the Brookline software suite will allow a DR company to configure multiple business and transaction rules, process new or backorder transactions from order entry to billing to fulfillment, provide effective customer support, and maintain ongoing marketing and product promotion campaigns.

The Brookline Direct Response suite consists of four applications seamlessly integrated into a total business-building and profit-increasing solution centralized around a single relational database. Each application supports the unique needs of your business departments.

Please refer to the Related Topics menu to the right for additional information.

A partial list of the features offered by the Brookline Direct Response suite includes the following:

Executive and Administrative Features
General Features
  • Multiple company setup and configuration.
  • Offer code setup and configuration, including Media/Campaign Codes.
  • Multiple payment template setup and configuration, with differing Price points.
  • Transaction and process status monitoring.
  • Localization configuration for language, currency, exchange rates, warehouses, etc.
  • Setup and configure User and Security profiles.
  • Processing Rules and Business Rules Management.
  • Continuity Program Management.
Web Catalog Management
  • Multiple catalog setup and configuration.
  • Application and order type-specific catalogs.
  • Promotion and time stamped catalogs.
  • Catalog categories and subcategories.
  • SKU image upload functionality.
Inventory Management
  • SKU set up.
  • SKU/Static Kit Setup.
  • Dynamic Kit Setup.
  • Nested Kit Setup.
  • Time stamped SKUs and Kits.
  • SKU Type Functionality (food, non-food, inserts, shipping, box, etc.).
  • Inventory counts by warehouse.
Other
  • Report Library includes reports for sales, orders, inventory, stock on hand, catalogs, staff, sales commissions, and more.
  • Fulfillment support for pick slips, packing slips, and more.
  • Order stock allocation Optimization.

Customer Service Features
  • Customer relationship management.
  • Order entry, tracking, and history.
  • Billing Processing History.
  • Customer Accounts Receivable Ledger.
  • RMA Management, including: Returns, Reships, Discounts and Exchanges.
  • Issue tracking and resolution.
  • Customer notes, Order notes and contact management.
  • Shipment tracking, by Package and Order.
Internet Features
  • Contact and Account Management Tools.
  • Online Catalogs.
  • Online Order Entry, Tracking and History.
  • Online Payments.
  • Order History.
Marketing and Sales Features
  • HTML or Text Message Editor.
  • Message Data Merge.
  • Email Campaign Management.
  • Schedule-Driven Email.
  • Process-Driven Email.
  • Event-Driven Email.
  • Electronic Newsletter.

Related Topics
 

 
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